Category Archives: Midtown

They’re Here…

They’re Here…

No doubt sweders have been breathlessly waiting to find out which movies made the cut. Without further ado, here is the list of films that were chosen to make their debut at swede fest™ palm beach 3.

1992's iconic interrogation scene from "Basic Instinct." Imagine the sweded version. No, really.

They are in no particular order, and are not indicative of which swedes will be playing in the theatre, and which will  play in the lobby during the opening festivities. But every filmmaker has a free ticket, and you’ll want to bring your friends, family, and your cast and crew, so be sure to snatch up tix before we’re all sold out:

Basic Instinct, Jurassic Park, Insidious, To Have & Have Not, Jaws the REAL ending, Specific Rim (a parody of Pacific Rim), Pulp Fiction, Swe7en, Desperado, Robocop, Pee-wee’s Big Adventure, Mementos, Rocky 3, Office Space, The Goonies, Catching Fire, The Shining, Noah, Star Wars, Raising Arizona, The Big Lebowski,  Frozen, Her, Soul Plane, Spider-man, The Matrix, The Ring, Toy Story, Godzilla, How To Swede Your Dragon, Harry Potter & The Chamber Of Swedes, and Percy Jackson.

We may add a few more films to the line-up, as we’re still reviewing a few of the final entries (yes, there was begging involved, and we’re susceptible to abject flattery).

Emcees for the evening will be the Palm Beach Shakespeare Festival’s comedic performers Wally Lurz, Krys Parker, Trent Stephens and Zach Myers, who plan to “swede the swede” with their own hilarious take on the movie that started it all: Be Kind, Rewind. The improv group promises amusing lampoons of Hollywood’s mediocre hit that spawned this whole tsunami of swedes, as well as fun interactions with the audience (with no swears or other inappropriate references, to the relief of parents everywhere).

Swede fest™ palm beach 3, sponsored by JFK Medical Center, rolls out the red carpet August 2 at the Borland Center of Performing Arts in Midtown in Palm Beach Gardens at 5:30 PM, and the swedes start rolling at 7:00 PM.

Tickets are $8 in advance and $9 cash only at the door (if we have any tickets left). Sponsorships and volunteer positions are still available for this see-and-be seen event. Check here to snatch up advance tickets, and check out the volunteer opportunities (which, we might note, come with a free general admission ticket). We still could use outside greeters, inside greeters/door openers, ticket helpers, ticket runners, ticket checkers, and VIP ushers.

For general information, to volunteer, and sponsorship opportunities:

CALL Mainstreet at Midtown’s Marketing Manager
Belle Forino 561.282.4623 or

Elizabeth Dashiell


The Waiting is the Hardest Part

The Waiting is the Hardest Part

Many thanks to Gainsville’s Mr. Tom Petty for the lyric we stole to make that kinda trite headline.

2014 swede "Mementos"

A still from Jacek Gancarz's swede "Mementos", NOT starring Guy Pearce, Carrie-Anne Moss, and Joe Pantoliano

So, the swedes are in. Lots o’ swedes. Lots of good, lots of bad, lots in between. We’re doing our jobs going through all of the footage; have you done yours?

Because your only job, at this point, is to buy your tickets. Oh, and VIP tickets are all sold out. None left. Nada. Nein. Non. Just General Admission advance tickets for $8 bucks. And we highly recommend you buy them online and in advance. IF (and that’s a big if, people) we have any left the night of the show, they will be $9, cash only.

And do you really want to get all snazzied up, drive to Palm Beach Gardens, stand in line with your crumpled Abe and four Washingtons, only to find out YOU CAN’T COME IN?? The walk of shame back to your car will be sort of embarrassing.

You’ll be missing out on the potent bevvies from Potions in Motion, music by DJ Sean Hennessey, the big screen in the lobby looping the swedes that didn’t make the finals, and our fab step-and-repeat with photographer John Sessa, who will capture you in all your cinematic drag..

We still need some volunteers, for you intrepid souls who like to be helpful, get in free, and hang out with the cool folks who organize this madness. Email Belle Forino at if you’re feeling all interested.

Details, details…

swede fest™palm beach 3

  • Saturday, August 2, 2014
  • The Borland Center for Performing Arts on Mainstreet at Midtown, 4801 PGA Boulevard
  • Doors open at 5:30 PM so you can pick up your WILL CALL tickets and enjoy the lobby ambiance
  • VIP ticket holders enter the theater at 6:25 PM
  • GA ticket holders enter the theater at 6:40 PM
  • Festival starts at 7:00 PM
  • Theater doors close at 7:05 PM
  • Once you enter the theater, you will pick up a program, voting card, and pencil, then find your seat. Due to the sell-out crowd, please do not leave gaps in the rows. We’ll ask you to scoot over as the theater fills up, and all the heavy sighing is unnecessary. We’re one big sweding family.

As always, swede fest™palm beach 3 is brought to you by Mainstreet at Midtown, because they’re just cool that way.




Come stand over here with the cool people…

Come stand over here with the cool people…

That is, the cool people who put on this happening little shindig. We need volunteers to help out the night of  swede fest™ palm beach 3, and it could be you hangin’ with us on Saturday, August 2.

Here’s what you need to know before making a commitment — and don’t you wish life and commitments were ALWAYS this up front and lacking drama???

  • We’re in need of about 20 volunteers, ages 14 and up.
  • We need you from 4:00pm – 9:30pm (options to work a portion of the hours are available, too).
  • Jobs include: setting up before event, ticket collection, counting votes, etc.
  • Volunteers receive: A commemorative VIP lanyard/badge (this does not entitle you to a VIP seat, however), a free General Admission entry ticket to SFPB3, and pizza dinner.
  • For more information, email Belle Forino at
  • All volunteers must attend the 4:00pm Volunteer Briefing on the evening of the event.

We might note that volunteering is one way to guarantee your admission into SFPB3. The other way is to submit is a swede — and you are really cutting it close here, Mr./Ms. Scissorhands. Entry deadline is July 9th at 11:50 pm.

Third awesomest way to get into swede fest™ palm beach 3? BUY A TICKET, and buy it now. We’re closing sales of VIP tickets on Monday, July 7. That’s it. No more special seats, only General Admission. And WE SELL OUT, PEOPLE. Of all tickets. And when we have a few measly GA tickets left for sale the night of the show, it is a hot mess trying to separate you slackers from the nice people who bought their tickets online and are trying to pick them up at will-call while we collect your CASH. And it will be CASH ONLY, if there are any tickets left, and if not, you’ll have stood in line for no reason except to break a sweat, and feel all resentful, which is bad for your karma.



It’s the eye of the tiger, it’s the thrill of the fight…

It’s the eye of the tiger, it’s the thrill of the fight…
Rocky 3 sweded

The swede of "Rocky III". In case that's not obvious.

Do you hate us now that we’ve earwormed you with that fabulous song by Survivor? Because it immediately sprang into the collective consciousness here at swede fest™ palm beach 3 HQ, and it’s not pretty. But it was inevitable when we watched the Rocky III submission that just arrived. And for your viewing pleasure, we include a still from the swede, and one of the original promotional posters. Heh.

Tickets. They’re selling. Get yours soon, people. We give one free to every filmmaker who submits, you know that everyone related to that sweder and all his/her friends then buys a ticket, so where does that leave you? Possibly waiting in line the night of the event with a handful of crumpled dollar bills hoping for the best? We sold out the

Rocky III, for reals

last two years, and there’s no reason to think this year will be any different. Do you really want to be in your car, checking Facebook or Twitter to see the updates on whether there are any tickets left (this being done by your responsible passenger, of course, and not you), only to turn around and go home? Bummer of a Saturday night.

And to those of you who may be thinking it’s too late to swede: nope. Not so. You still have 13 days (provided you start today) to call dibs and roll film.  You’re only producing 3 minutes (or less) of PG-13 comedy goodness (even if your source material is so very not). The deadline to get your swede to us is 11:59 PM on Wednesday, July 9th. Rules? Read ‘em here.

Event Details — because we’re oh so thorough (and maybe a tad OCD about these things)..

swede fest™palm beach 3
Saturday, August 2, 2014
The Borland Center for Performing Arts
on Mainstreet at Midtown
4801 PGA Boulevard
Doors open at 6:00 PM
Festival starts at 7:00 PM

  • General Admissions tickets are $8 in advance
  • VIP tickets are $11 in advance and include spiffy limited-edition laminate and lanyard, plus reserved seating in the front rows and early entrance to your comfy seat

We’ll leave you with a final thought:

So many times it happens too fast
You trade your passion for glory
Don’t lose your grip on the dreams of the past
You must fight just to keep them alive…

Sorry. Really.






Buy your tickets to swede fest™ 3 palm beach. Or stand in a very long line during the party to buy them for more money. In cash. Like you carry THAT anymore.

Tickets are $8 general admission in advance online, $11 VIP with spiffy limited-edition laminate and lanyard, plus reserved seating in the front rows, in advance online.

If you wait until the night of the event Saturday, August 2), cash-only tickets will be $9 GA and $12 VIP at the door –but you’re taking a chance; there are only 500 seats, we sold out last year and the year before, and you could arrive to find there are no tickets available. And that would defy all the laws of physics by both sucking and blowing (to quote Bart Simpson).

Just do it. Do it now.


Ooooh, press mention.

Ooooh, press mention.

Ben Crandell at the Sun-Sentinel did a nice piece on swede fest™ palm beach 3 in his Go Guide column on the website today — and it will be IN PRINT tomorrow. Which makes it, like, totally legit.

Go read it now, then share it with all your friends. You know you want to.